Website & ecommercePrint & manufacturing
CustomInked
Ecommerce for a UV flatbed printing business, where every product is configured, priced by area and supplied with customer artwork.
Case study custominked.co.uk
Website & ecommerceHospitality2026
Red Kite Pizza
A fast, appetite-led restaurant site with online ordering, built to load instantly on a phone outside the door.
Visit redkitepizza.co.uk ↗
The brief
What we were asked for
A restaurant site that sells the food. Big photography, a menu that is easy to read on a phone, and ordering that does not send the customer to a third-party app that takes a cut.
The challenge
What made it difficult
The constraints that shaped every decision after them.
- Food photography is heavy, and the site still had to load fast on mobile data.
- The menu changes, so it could not be baked into the page templates.
- Local search visibility mattered more than any other channel.
What we built
How we solved it
The decisions that mattered, and why we made them.
01
Image-led without the weight
Modern image formats, responsive sizes and static rendering keep the pages fast despite full-bleed photography.
02
A menu the kitchen controls
Menu content is data, not markup, so prices and dishes change without a deploy.
03
Ordering that keeps the margin
Direct online ordering rather than a marketplace listing, so the commission stays in the business.
04
Local SEO done properly
Structured data, opening hours, location signals and content aimed at the searches that actually convert.
The outcome
Where it got to
- A site that loads immediately on a phone outside the restaurant.
- Menu updates take minutes and need no developer.
- Orders arrive direct instead of through a platform taking a percentage.
Built with
Technology stack
- Next.js
- TypeScript
- Prisma
- PostgreSQL
- Railway
Services used
More work
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