SaaS platformEvents & street food
Eventifood
A multi-tenant ordering platform for street food traders and event caterers, with per-trader subdomains, live kitchen boards and four payment providers.
Case study eventifood.com
Innovative Integrated Software And Web
A development company that ships its own products
Most agencies build for clients and nothing else. We do both — which means the advice you get comes from people who have already made the expensive mistakes with their own money.
- Products designed, built and shipped
- 25+Products designed, built and shipped
- Live platforms you can open right now
- 9Live platforms you can open right now
- Built in-house — no outsourcing
- 100%Built in-house — no outsourcing
- Monitored hosting on every managed site
- 24/7Monitored hosting on every managed site
Our story
Why we exist
IISAW started the way most useful software does: with a business that could not buy what it needed. The available products either did 40% of the job for a fortune or 90% of it in a way that would have meant changing how the business worked to suit the software.
So we built it. Then somebody else asked for something similar, and then somebody asked for something completely different, and at some point the pattern became obvious — small and mid-sized companies are full of processes that would be transformed by a few thousand pounds of well-aimed software, and almost nobody is offering that. The market is full of enterprise consultancies with enterprise prices and template-shop web designers who cannot build a system.
We sit in the gap. We are small enough that the person who scopes your project is the person who builds it, and experienced enough to have built multi-tenant SaaS platforms, payment integrations, real-time desktop software and hardware controllers — so we are not learning on your budget.
Along the way we built products of our own, because it is the only honest way to understand what happens to software after launch. Nine of them are live today, taking real payments from real customers on infrastructure we maintain ourselves. Every one of them taught us something we now apply to client work for free.
The name
IISAW — Innovative Integrated Software And Web
Five words that between them cover exactly what we do and nothing we do not.
I
Innovative
Not novelty for its own sake — solving the problem in a way nobody had bothered to try, because the obvious approach was expensive or dull.
I
Integrated
Software that talks to the rest of your business. Very little value is created by another system that stands on its own and needs feeding by hand.
S
Software
Applications, platforms, desktop tools and the automations behind them. The engineering half of what we do.
A
And
The word that matters most. Design and build. Build and host. Host and support. One team across the whole life of the thing.
W
Web
Websites, ecommerce and everything customer-facing — built to be found, to load fast and to turn visitors into enquiries.
How we behave
Four things we hold to, including when it costs us
Tell people the truth about cost
We publish price bands, we quote fixed numbers, and if your idea is not worth the money we say so before you spend it. It costs us the occasional project and wins us the clients who stay for years.
Build it like we have to run it
We do have to run it. Nine of the platforms in our portfolio are our own products, hosted on our own infrastructure. Every shortcut we take, we pay for at 2am — so we take fewer of them.
The developer is on the call
No account managers relaying half-understood requirements. You talk to the person writing the code, which is why decisions take minutes instead of a fortnight.
Leave it better than a lock-in
Readable code, real documentation, a repository you own. If you take it in-house or move to another supplier, that should be a decision — not an ordeal.
Capability
What we can actually build
Not a list of everything we have heard of — this is the technology we use in production, on systems that are live right now.
Web
- Next.js, React and TypeScript
- Django, Python and Node.js
- PostgreSQL and Redis
- Tailwind CSS and design systems
- Core Web Vitals and technical SEO
Platform
- Multi-tenant architecture
- Stripe Connect, PayPal, GoCardless, SumUp
- Custom-domain provisioning at scale
- Background jobs, queues and schedulers
- Docker, CI/CD and managed cloud hosting
Native & hardware
- C++ and Qt 6 desktop applications
- Real-time signal and DSP work
- Serial, UDP and network device control
- Electron for cross-platform desktop
- Signed installers and update channels
Proof, not promises
Three you can open right now
Live products, running in production, built and maintained by us.
SaaS platformCamping & caravan parks
HolidayPitches
Booking and park-management software for UK campsites and caravan parks, free to install and funded by a small commission on bookings.
Case study holidaypitches.com
SaaS platformCoffee shops & cafés
CoffeesUp
Order-ahead and table ordering for coffee shops, built so the barista stays on the machine and the customer never queues.
Case study View the live build
Want to work with us?
Tell us what you are trying to fix. You will get an honest reply from a developer within one working day.